SEO and web insights for KZN business owners
Practical, plain-English guides on search, web design and growth — written for people running a business, not writing algorithms.
An Introduction to WordPress: The Benefits and Features for Beginners
WordPress is the world’s most popular content management system (CMS). Whether you’re a small business owner, blogger, or aspiring web developer, WordPress offers a powerful and versatile platform for creating and managing your online presence. One of the key benefits of WordPress is its ease of use. With a simple and intuitive interface, even beginners […]
Read more →Growing Your Audience
Growing your audience is an essential part of building a successful business or brand. Whether you’re a small startup or a well-established company, having a strong and engaged audience is crucial for driving traffic, generating leads, and increasing sales. Growing Your Audience: Tips and Strategies for Expanding Your Reach When it comes to building a […]
Read more →SEO 101
Introduction SEO, or Search Engine Optimization, is the practice of improving the ranking of a website on search engines like Google. When a user searches for a particular keyword or phrase, search engines try to present the most relevant and useful results. The higher a website ranks on the search engine results page (SERP), the […]
Read more →Knowing Your User. The importance of User Research.
Introduction Knowing your user is an essential part of building a successful product or service. Understanding your target audience’s needs, wants, and behaviors can help inform everything from product development to marketing and sales efforts. So, how can you go about getting to know your user? Here are a few tips for beginners: Knowing your […]
Read more →SEO Trends for 2023
It is difficult to predict with certainty what the SEO trends in 2023 will be, as the field of search engine optimization is constantly evolving. However, there are a few key areas that are likely to have a significant impact on SEO in the coming years. One trend that is expected to continue to grow […]
Read more →Technical SEO 101
Technical SEO refers to the practice of optimizing a website’s technical aspects in order to improve its visibility and ranking in search engine results. This can include a wide range of tasks, such as optimizing the website’s code, improving the speed at which it loads, and making it easier for search engines to crawl and […]
Read more →WordPress SEO 101
In today’s digital world, having a website is as essential as having a phone number for your business. Whether you’re running an online shop, showcasing your portfolio, or blogging about your passion, WordPress is your go-to tool for creating a website that works for you—without needing a background in coding. But where do you even […]
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